Content Executive

Job Description

1. Develop creative and relevant content strategies for various digital platforms, including social media, websites, and email marketing.
2. Create, edit, and manage high-quality content that aligns with the branding and marketing objectives of clients.
3. Collaborate with design and marketing teams to produce engaging visual and written content.
4. Manage the content calendar and ensure all content is published on time.
5. Conduct market, audience, and competitor research to generate innovative content ideas.
6. Ensure all content adheres to brand guidelines and client tone of voice.
7. Analyze content performance using analytics tools such as Google Analytics or social media insights to provide recommendations for improvement.
8. Contribute to brainstorming sessions for creating creative and effective marketing campaigns.
9. Maintain relationships with influencers, partners, or third parties involved in content production.
10. Identify new content opportunities to increase engagement and meet marketing objectives.

Qualifications

1. Minimum Bachelor’s degree in Communication, Marketing, Journalism, or a related field.
2. At least 1–2 years of experience in digital content, marketing, or a similar role.
3. Strong writing skills with the ability to adapt writing style to the target audience.
4. High creativity and ability to generate fresh and engaging content ideas.
5. Understanding of digital marketing strategies, including SEO, social media marketing, and content marketing.
6. Ability to work under tight deadlines and multitask across multiple projects.
7. Proficiency in tools such as Google Docs, Microsoft Office, and content management platforms like WordPress.
8. Strong analytical skills to understand content performance data and provide actionable recommendations.
9. Good communication skills for collaborating effectively with teams and clients.